In a bid to continually deliver unmatched mobile experience to its teeming customers, Nokia the World’s leading mobile phone manufacturer has unveiled the Asha range of products into the Ghanaian market. The launch event which took place at the Silver Star Tower in Accra saw the official introduction of the Nokia Asha 201 and Nokia Asha 303 into the Ghanaian market.
Nokia asha phones are messaging devices produced with full QWERTY keypad for quick and easy text input yet quite affordable. The Asha range is available at the very affordable prize of mobile phones but imbued with the distinct features of smart phones.
General Manager in charge of Sales for Nokia Nigeria, Mr. Chris Brown said consumers can now send text messages, emails and chats with their friends with added speed advantage of the QWERTY keypad. They can also view their friends status updates and tweet right there on their home screen and download thousands of free applications from their proprietary Nokia store.
On his part, Nokia’s Operator Account manager, Kolawole Osinomo said “Asha means hope and “we see the next generation as one that is bound to be connected beyond calls and text messaging. Thus, we are launching an ambition and not devices.” He explained that this was why leading operator MTN decided to partner Nokia to provide free one-month internet access to Nokia faithful in Ghana who purchase the device. Mr. Osinowo said further that Nokia Asha was consistent with the company’s tradition of always churning out devices that suit consumer needs.
He stated, “We are making phones that give users a great experience and in Asha 201 and 303, we are giving young people devices that are trendy and packed with lots of exciting applications.
He explained further that besides carrying QWERTY pad, Asha 201 and 303 also gives users access to the Nokia store, where thousands of applications can be download; and what more, internet access is free for one money – thanks to MTN.
Nokia Asha 201 comes with fully integrated social networks to make consumers stay connected to friends and networks via Nimbuzzz, Facebook chats and more. It also has high performance loudspeakers to enable consumers share favourite music with friends and support for up to 32G with a microSD memory card.
The Nokia Asha 303 comes with all tools on the homescreen, meaning consumers can view their friend’s updates and tweet right there. It also comes with touchscreen capabilities to enable consumers navigate their phone as well as play games on the sleek touchscreen. Nokia Asha 303 has the Nokia Browser that gives consumers faster and more cost effective web browsing experience. The Nokia Browser compresses consumer data by up to 90% which means consumers can spend less money and less time surfing the internet via data.