Globally, skin bleaching has become an entrenched practice in our various societies despite its serious repercussions on the human health and image.
This practice has become very common to the extent that, arguments such as we are predisposed as primates to accept the superiority of light skin as being beautiful, smart and adorable over dark skin cannot be easily refuted.
How can the above be easily disproved when a child as little as 3 years confidently pointed out that, a light skin painting was beautiful and smart whiles the dark skin was ugly and somehow unintelligent? (Watch the video here)
Even though skin bleaching has serious health problems, I am extremely worried about the image issues and the fact that it a great machinery being used to reinforce the unfounded assumption that light skin is supreme, smart, beautiful, desirable and culturally appreciated.
It is sickening to look around and find out that some of the very few people that our young ones look up to in our fast booming Ghanaian Entertainment Industry have been swayed into the diabolical enterprise of skin bleaching/lightening.
As far back as 2002, a survey indicated that skin bleaching was at the peak of about 75% in Ghana and Nigeria and the worst of it all is that, education in these two countries was at its lowest.

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