As Obrafuor categorically stated on his controversial “Kasiebo” track, ‘music is dynamic’. This is absolutely true as we have observed in the trends of various musical genres, globally.

Focusing entirely on Hip-life, we can attest to the fact that Hip-life as it was back in the days is different from the Hip-life we have now. Lots of transformations have taken place over the previous decades.

In an industry like this, it is expected that the longer the industry exists, the more it progresses in all its aspects. However, this seems otherwise in our music industry when it comes to the issue of content.

Our musicians tend to pay less attention to the contents of their songs and focus mainly on how to churn out hit tracks. It is of no doubt that the quality of lyrical contents in today’s music cannot match that of previous years.

Making a hit track in Ghana has become so easy. What more do I need than a simple single term that will remain on the lips of Ghanaians for some time.

At this point, I totally agree with Asem when he declared in his “Last Filla” track that all that one needs to make a hit track is just a “hot” beat and a  hook—-that person has to just sure the hook stays on timing.

A four – minute track might be made up of a countable number of let’s say ten words. These ten words would be repeated over and over again in the song till the song ends. If that’s how to make music, then I would say music is the easiest thing to do…

Why wouldn’t lots of musicians fade away when they cannot compose long – lasting songs? I am compelled to assume that, our musicians only think about the short – term benefits of making just hit tracks.

They may only be satisfied with playing shows that might earn them some money and fame in the short – term. If music is a business, why wouldn’t they put into consideration the long – term benefits of making quality music?

Among other things, one of the qualities of a good music is that it lives on—and most of Bob Marley’s songs fit this category..

What about our music of today? The longest a song can stay relevant in this industry is less than six months. This is because after few days of becoming popular, another term which comes from nowhere is put together, used for a song, becomes a hit, and takes over the place of the previous one, leaving the preceding musician hanging.

Effortless hit songs can be compared to junk foods. They taste nice when consumed, but the after effects are unhealthy.