Over 700 employees of Tigo including the entire leadership team stormed various markets across the country to have a one-on-one interaction with customers and obtain insights about customers changing needs.
The employee-driven programme dubbed ‘Lion’s Day’ also offered the opportunity for staff to educate customers about the company’s products and services including ‘Big 6’ and the ongoing promotion where Tigo is giving away alternative sources of power, ‘Yensor Nkoaa’.
Clad in branded t-shirts, they moved across various offices, markets and bus terminals in high traffic areas such as Kaneshie, Madina, Nima, Adum and Market Circle just to mention a few.
They also sold sim and recharge cards; educated customers on the various products and services and gave detailed explanation on the various investments they are undertaking to improve on network quality and resilience.
Interacting with some customers at the Kaneshie market in Accra, the CEO, Roshi Motman, said “Customer satisfaction is essential to this business, it is at the heart of our operations. We consistently need to know how their needs are changing and offer them the right digital solutions and support and this is a priority for every Tigo employee”.
Touching on network quality, she noted that the company is undertaking various projects to improve on voice and internet experience.
She revealed the first phase of the US$24 million cell sites expansion project will be complete by September 2015.