Tyra Banks, former supermodel, New York Times best – selling author and Host of “America’s Next Top Model.” is slated to make her teaching debut at the Stanford University’s Graduate School of Business in May as a guest lecturer.
The former Victoria’s Secret model and chief executive of TYRA Beauty will be co-teaching a class of 25 MBA students on creating and protecting a personal brand as well as deliver tips on handling press exposure as a business leader, reports Essence Magazine.
She is also expected to teach the students how to use traditional and social media to their advantage and how to handle the ups and downs of business
The first assignment for the class, “Project You: Building and Extending your Personal Brand,” asks students to create a short video introducing both themselves and the vision for a brand, according to the official course description.
Students will be expected to present their personal brands through three platforms: YouTube, Facebook Live and Local television later on during the course.
Ms Banks, 42 years old, said her teaching style will be engaging and fun, but tough: “If I see somebody not paying attention, I’m gonna call on them.”
Tyra Banks earned a Harvard Business School certificate from Harvard after completing an executive-education program in 2012.
She is also expected to serve as a Mentor on “Funded” a new reality show which will feature entrepreneurs with start-up companies battling for an investment in their business
This is a classic example of beauty with brains.