Valery Titenko a 67-year-old local actor in the Siberian city of Kemerovo acting as Santa Claus has met his untimely death when he was still in character as Santa in front of a full house.
READ ALSO: Sonnie Badu Responds To Reports Of His Alleged Arrest With Obnoxious Message — READ
According to the SUN, some of the kids thought Valery knocking off a tree and falling was all part of the Santa bit until reality got real.
READ ALSO: PHOTO: Iceberg Slim Throws A Big Subtle Jab At Juliet Ibrahim AGAIN – Check it out
He died from a debilitating cardiac arrest.