Doing ‘Bad’ Things On Social Media Is A Branding Strategy – Zynnell Zuh

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Ghanaian actress, model and fashionista  Zynnell Zuh has said that some celebrities do bad things on social media just for attention.

According to her, bad news really sell in Ghana, so it is not surprising to see some stars selling themselves negatively just for fame.

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“People intentionally go on social media to do bad things just to get attention because in Ghana bad news trends more than good news. So it is a strategy used by some people to brand themselves which eventually helps them,” she said while addressing the issue of why social media influencers always do bad things on United Showbiz with Nana Ama McBrown.

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She also added that sometimes some dresses seen on social media are just used to push the brand of a designer.  Zynnell Zuh is popularly known for her fashion sense and frequent slaying on red carpets.

SOURCE: GhanaCelebrities


Bless Awuku

Bless Awuku is a young lady in her mid 20s who loves life, God, reading and writing. She is a graduate of the African University College of Communications with a degree in Communication Studies.