The President and CEO of Samsung Electronics Co., Ltd., Boo-Keun Yoon delivered the opening keynote speech at IFA 2014 consumer electronics trade show, calling on the consumer electronics industry to agree on open industry standards so that the ‘Home of the Future’ can meet the demands of people and adapt to their unique needs and lifestyles.
“The home of the future is not about the technology, nor is it about being smart and connected,” Mr. Yoon said. “It’s about human-based innovation. It’s about technology that isn’t overwhelming and works discretely behind the scenes to adjust to consumers’ needs at the right time.”
As part of Samsung’s vision for “bringing the future home,” Mr. Yoon said the ‘Home of the Future’ will adapt to people’s needs through three key attributes, ultimately becoming a home that cares for people: